Product Designer with 7+ years of experience delivering end-to-end, conversion-driven design experiences, including complex systems in startups and lean cross-functional teams.

Skilled in applying AI and LLMs within the design thinking process. Experienced with Claude and Figma MCP workflows.

Product Designer with 7+ years of experience delivering end-to-end, conversion-driven design experiences, including complex systems in startups and lean cross-functional teams.

Skilled in applying AI and LLMs within the design thinking process. Experienced with Claude and Figma MCP workflows.

Selected projects

Selected projects

Achievements

Developed 5 applications from the ground up.

Advocate for data-informed design, and design decisions.

Contributed to a protocol with 2.8 billion taransactions.

Designed landing pages and conversion-focused web experiences plus marketing campaigns for 20+ brands across 5 categories — Lancôme, Mars (Pedigree, Whiskas), P&G (Pampers), IQOS.

Completed my Master's Degree with Distinction in the UK.

I volunteered as a designer for Women in Tech Israel.

Developed 5 applications from the ground up.

Advocate for data-informed design, and design decisions.

Contributed to a protocol with 2.8 billion taransactions.

Designed landing pages and conversion-focused web experiences plus marketing campaigns for 20+ brands across 5 categories — Lancôme, Mars (Pedigree, Whiskas), P&G (Pampers), IQOS.

Completed my Master's Degree with Distinction in the UK.

I volunteered as a designer for Women in Tech Israel.